Selected brand and marketing work

Love Boo relaunch plan and asset reset

Love Boo needed a relaunch plan the team could run without lost files or unclear versions. The work reset the asset library, folder logic, naming rules and four-week campaign structure across social, email and web.

2026 Campaign Planning & Rollout, Creative Direction & Content

Lairs Camps brand foundations

Lairs Camps needed clear foundations before rollout. Stakeholder input was shaped into one studio-ready brief, with review control, approval direction, organised files, usage rules and handover support.

2025 Branding & Rebrands, Delivery & Execution

Seissense UGC creative direction system

Seissense needed clearer UGC direction across creators. A messy idea bank was rebuilt into a repeatable hook, visual direction and CTA format, with creator guidance that made briefs easier to use.

2025 Campaign Planning & Rollout

Nomad Tanzania office branding rollout

Nomad Tanzania needed its safari story translated into a physical office environment. The work directed 75+ canvases across 13 themed spaces, with production and installation control.

2024 Branding & Rebrands, Creative Direction & Content, Delivery & Execution

Planet Lodges brand marketing rollout

Planet Lodges needed the rebrand to show up properly in guest, trade and internal touchpoints. The rollout updated collateral, photography direction, signage, templates and social materials.

2023 Branding & Rebrands, Campaign Planning & Rollout

Rivertrees events and seasonal ads

Rivertrees needed recurring events and seasonal promotions to feel more consistent. The work rebuilt event ads, seasonal offers and printed collateral into one clearer guest-facing standard.

2023 Campaign Planning & Rollout, Creative Direction & Content, Delivery & Execution

Editorial and publications direction

Editorial and publication work across tourism, hospitality, education and magazine publishing, shaping raw information into clearer brochures, reports, booklets and editorial assets.

2023 Creative Direction & Content, Delivery & Execution

Rivertrees festive season campaign

Rivertrees needed one joined-up festive season story. The Emerald Green theme carried through ads, menus, decor direction, print collateral and a directed photoshoot.

2023 Campaign Planning & Rollout, Creative Direction & Content, Delivery & Execution

Planet Lodges rebrand rollout

Planet Lodges needed a rebrand that worked in real use. The project set a clearer identity direction, controlled founder reviews and delivered organised brand files for future rollout.

2022 Branding & Rebrands, Delivery & Execution

ADINA Lodges brand foundations

ADINA Lodges needed an early brand system before wider rollout. The work defined logo variations, typography, colour direction, first-use applications and organised files for consistent future use.

2022 Branding & Rebrands, Creative Direction & Content

Good Earth Tours rebrand rollout

Good Earth Tours needed a more consistent and premium brand presentation. The rebrand refined the visual direction, controlled reviews and created a practical handover for future marketing.

2021 Branding & Rebrands, Creative Direction & Content

British School of Zanzibar rebrand rollout

British School of Zanzibar needed a clearer institutional identity. The work sourced external studio support, shaped leadership input into a brief and managed reviews through brand guide and template delivery.

2019 Branding & Rebrands, Creative Direction & Content, Delivery & Execution

What clients and collaborators say

Our brand assets were everywhere, and it was slowing the relaunch down. He reorganised the library and gave us a clear four-week plan, so we finally knew what to post, when to post it, and how the relaunch should roll out.

Marketing Manager
LoveBoo

With a project like Lairs Camps, it would have been easy for the brand to lose clarity. He kept the direction steady from the start, and the feedback was always clear. That made the process smoother and helped the team do better work without endless back and forth.

Founder/Designer
Yöy Agency

He has led our projects for four years now, and that kind of consistency is rare. He keeps different agencies and moving parts aligned without lowering the standard, and I do not have to stay in every detail for the work to keep moving.

Partner & Marketing Director
Lairs Camps

The idea was strong from the start, and it changed how the office felt straight away. The space finally felt aligned with the brand, and the final result looked sharp, clear, and right for who we are.

Head of Marketing
Nomad Safaris UK

He has a strong eye for presentation and knows how to handle creative work properly. As a photographer, that matters. The process felt smoother, the feedback was clear, and the final output looked stronger because real care went into it.

Contract Photographer & Filmmaker
Nomad Tanzania

We had lots of ideas, but they were scattered and hard to use. He turned them into a system we could actually work with. The hooks became clearer, filming felt easier, and putting a reel together stopped feeling messy.

Marketing Manager
Seissense UK

These revamps and promotions gave the restaurant stronger visibility at a time when many businesses were still trying to recover. The work captured the Rivertrees feel properly and helped keep the property visible and relevant in town.

General Manager
Rivertrees Country Inn