LoveBoo needed a relaunch that felt warm, clear, and manageable for the team behind it. The work started by fixing asset sprawl after heavy brand and campaign output, with a cleaner folder structure, naming rules, and version control. From there, a four-week relaunch plan was built across social, email, and web, using weekly themes, clearer offers, and channel direction the team could actually run.
Lairs Camps was a new safari brand that needed strong foundations before rollout could begin. Stakeholder input was shaped into one clear studio brief, with reviews and approvals kept focused so decisions did not drift. The project ended with organised identity files, practical templates, and a handover system built for real use, not just presentation.
Seissense needed UGC that felt more premium and stayed more consistent across different creators. A messy bank of hooks, Reel ideas, and content notes was rebuilt into one clear format: hook, visual direction, and CTA. The concepts were grouped into usable themes and turned into a creator direction pack that made briefing, filming, and review much easier.
Nomad Tanzania’s safari story was translated into a physical office environment that felt premium, warm, and true to the brand. More than 75 canvases were delivered across 13 themed spaces, using a consistent system of image, headline, and caption to give each area a clear purpose. Direction, production, and installation were coordinated closely to keep the final result consistent from entrance to boardroom.
This was a multi-property rollout that carried the Planet Lodges brand into everyday guest, trade, and internal touchpoints. Menus, spa materials, activities, signage, templates, and vehicle branding were updated, while refreshed photography supported the lodge themes and wider marketing push. The work contributed to stronger visibility, more booking enquiries, and better support for low-season sales.
Rivertrees needed its recurring events and seasonal promotions to feel more consistent and easier for guests to follow. Weekly event ads and key seasonal moments, including Easter, Eid, Valentine’s, festive season, and low season, were rebuilt into one clearer system across digital and print. The result was a stronger guest-facing presence that supported enquiries without feeling scattered.
The Rivertrees festive season campaign was built as one joined-up experience rather than a set of disconnected promotions. The Emerald Green concept, supported by gold, beige, and white, carried through ads, menus, printed collateral, decor direction, and a campaign photoshoot. Four festive moments were brought together under one visual and storytelling system that felt warm, premium, and unmistakably Rivertrees.
The Planet Lodges rebrand needed to work in real day-to-day use, not just look good on paper. A clearer identity system and usage direction were established so the refreshed brand could show up more consistently across properties and guest touchpoints. The work created a better base for future marketing, design, and rollout decisions without constant reinvention.
ADINA Lodges needed an early brand system that could guide future rollout with more clarity. The work defined the core identity direction, including logo variations, typography, colour palette, and first-use applications, then packaged the files in a way that made future use simpler and more consistent. It gave the brand a stronger starting point before wider marketing expansion.
Good Earth Tours needed a clearer and more premium brand presentation across its key touchpoints. The rebrand work refined the visual direction and core identity assets so the brand could show up more consistently in marketing and guest-facing materials. It created a steadier base for future rollout and reduced the need to keep reinventing the look each time.
This rebrand brought outside partners, school leadership, and creative direction into one clearer process. External studio support was sourced, leadership input was shaped into a workable brief, and review stages were managed to keep the project moving. The result was a ready-to-use identity with a new logo, updated slogan, brand guide, and practical templates for everyday rollout.
Our brand assets were everywhere, and it was slowing the relaunch down. He reorganised the library and gave us a clear four-week plan, so we finally knew what to post, when to post it, and how the relaunch should roll out.
With a project like Lairs Camps, it would have been easy for the brand to lose clarity. He kept the direction steady from the start, and the feedback was always clear. That made the process smoother and helped the team do better work without endless back and forth.
He has led our projects for four years now, and that kind of consistency is rare. He keeps different agencies and moving parts aligned without lowering the standard, and I do not have to stay in every detail for the work to keep moving.
The idea was strong from the start, and it changed how the office felt straight away. The space finally felt aligned with the brand, and the final result looked sharp, clear, and right for who we are.
He has a strong eye for presentation and knows how to handle creative work properly. As a photographer, that matters. The process felt smoother, the feedback was clear, and the final output looked stronger because real care went into it.
We had lots of ideas, but they were scattered and hard to use. He turned them into a system we could actually work with. The hooks became clearer, filming felt easier, and putting a reel together stopped feeling messy.
These revamps and promotions gave the restaurant stronger visibility at a time when many businesses were still trying to recover. The work captured the Rivertrees feel properly and helped keep the property visible and relevant in town.
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